Optimum Choices

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Freedom From Illness:
Optimum Choices

March 2021
Welcome to the monthly Freedom From Illness wholistic newsletter from Russell Louie and Margaret Auld-Louie at Optimum Choices. To receive this newsletter by e-mail or to unsubscribe, see the footer at the very bottom.


March Sale
Pet Food Recalls: see UPDATE below
Holistic Hope
Contact us

March Sale

Discount Code= 5HOPE

"Man can live about 40 days without food, about three days without water, about eight minutes without air, but only for one second without hope." From now until next month's e-newsletter is published, get a 5% discount off your entire order. Enter "5HOPE" (the number "5" and the letters "HOPE" with no spaces) in the Discount Coupon box on the first page of our shopping cart. 

You must press the green [Recalculate] button in the lower left to see this discount calculated in your order total. This discount may not be combined with our autoship, volume, referral bonus, professional or other discount.

HINT: for maximum savings, order any Starter Pack (three bottles) of BioPreparation or BioSuperfood for a 5% discount AND in addition, get the 5% monthly discount above, for a total of 10% off the full retail price of a single bottle. No other discounts can be applied.

If you miss our monthly e-newsletters containing the current month's discount code, go to our home page and select the green [Newsletters] button in the center table. Then click the appropriate year and subsequent month buttons to view our current month's e-newsletter and "secret" discount code.

Current News

Pet Food Recalls

Important January 11, 2021, UPDATE below.

The pet food recalls continue. FDA Alert: Certain Lots of Pet Food from Multiple Brands Recalled for Aflatoxin. From the FDA website: specific pet food products manufactured by Sunshine Mills under several brand names, may contain unsafe levels of aflatoxin. Aflatoxin is produced by the Aspergillus flavus mold, which can grow on corn and other grains. At high levels, aflatoxin can cause illness and death in pets. Symptoms may include sluggishness, loss of appetite, vomiting, jaundice (yellowish tint to the eyes or gums due to liver damage), and/or diarrhea. In severe cases, this toxicity can be fatal. In some cases, pets may suffer liver damage but not show any symptoms. Brands include, Family Pet Meaty Cuts®, Heartland Farms®, Champ®, Field Trial®, Good Dog, Hunter’s Special®, Old Glory®, Paws Happy Life®, Pet Expert, Principle, Retriever®, River Bend, Sportsman’s Pride®, Sprout®, Thrifty®, Top Runner® or Whiskers & Tails. For a complete list, with Lot Numbers, go to the FDA web page: Sunshine Mills, Inc. Expands Previously Announced Voluntary Recall of Certain Pet Food Products Due to Potentially Elevated Levels of Aflatoxin.

JANUARY 11, 2021 UPDATE: After more than 70 dogs have died and 80 have gotten sick after consuming Sportmix pet food, the FDA has expanded the pet food recall to all pet foods containing corn manufactured by Midwestern Pet Foods. This food has an expiration date on or before July 9, 2022. The updated list of recalled pet food products (as of January 11, 2021) includes lots of the following pet food products, if the date/lot code includes an expiration date on or before "07/09/22" and includes "05" in the date/lot code, which identifies products made in the Oklahoma plant:

  • Pro Pac Adult Mini Chunk, 40 lb. bag

  • Pro Pac Performance Puppy, 40 lb. bag

  • Splash Fat Cat 32%, 50 lb. bag

  • Nunn Better Maintenance, 50 lb. bag

  • Sportmix Original Cat, 15 lb. bag

  • Sportmix Original Cat, 31 lb. bag

  • Sportmix Maintenance, 44 lb. bag

  • Sportmix Maintenance, 50 lb. bag

  • Sportmix High Protein, 50 lb. bag

  • Sportmix Energy Plus, 44 lb. bag

  • Sportmix Energy Plus, 50 lb. bag

  • Sportmix Stamina, 44 lb. bag

  • Sportmix Stamina, 50 lb. bag

  • Sportmix Bite Size, 40 lb. bag

  • Sportmix Bite Size, 44 lb. bag

  • Sportmix High Energy, 44 lb. bag

  • Sportmix High Energy, 50 lb. bag

  • Sportmix Premium Puppy, 16.5 lb. bag

  • Sportmix Premium Puppy, 33 lb. bag

Lot code information may be found on the back of bag and will appear in a three-line code, with the top line in format "EXP 03/03/22/05/L#/B###/HH:MM" For more updated details go to: FDA Alert

Want to avoid all these recalls? The best "wholistic" suggestion to prevent danger to your pet is -- STOP feeding dry kibble pet food. In our "wholistic" opinion, dry kibble pet food containing grains is the least nutritious form of food to feed a carnivore. It is nutritionally equivalent to feeding meat-flavored cookies to your child. Furthermore, a majority of all pet food recalls is with dry food. Canned food, freeze-dried food and raw food have a much lower percentage of recalls. For the latest recalls, go to:

Dog Food Recalls or FDA website

To read more on our "wholistic" philosophy on pet food, go to the following links:

Pet Food Recall
Holistic Pet Food

For a very revealing report on pet food, click the link:

What Pet Food Companies
Don't Want You to Know


Holistic Hope

As we head into Spring (March 20, 2021), it is valuable to reflect on where we were one year ago:

  1. On March 13, 2020, the President issued the Proclamation on Declaring a National Emergency Concerning the Novel Coronavirus Disease (COVID-19) Outbreak.virus

  2. States started to lockdown our communities and economies.

  3. Panic buying (hoarding) began.

  4. Fear entered every aspect of our lives.

  5. Uncertainty regarding our health and future abounded.

Exactly one year later we see the following events:needle

  1. Multiple COVID-19 vaccines rolling out.

  2. Peak hospital COVID-19 levels decreasing.

  3. Some local communities are moving to safer alert levels. Here in Jefferson Co., CO, we are going down to level Blue.

  4. Most people are learning to cope and live under the new pandemic rules and stress.

  5. Although some people have suffered traumatic economic hardship, we do see the proverbial "light at the end of the tunnel."

Have we conquered the COVID-19 virus? Are we through the doctorglobal pandemic? No, but we have made enough progress to have hope that humanity may survive. Russell went through all the same panic, uncertainty, forced lifestyle change, dramatic reduction in income and depression from COVID above when he acquired a TBI (Traumatic Brain Injury) in 2012. See if the following life lessons he learned can give you hope today:

  1. 90% of everything we fear, never happens.

  2. Get used to the "new normal," since there is no turning back.

  3. Learn to expect the unexpected with ease and accept all disappointments with grace.

  4. Take immune-enhancing and life-sustaining priorities into consideration with every decision you make.

  5. Develop maximum flexibility and adaptability, otherwise we will become extinct, like the dinosaurs.

  6. If one has faith that something is meant to be, the resources will be there to make it happen.

  7. With persistence every goal/dream eventually can come true, just not in the way or in the time one originally Spring crocusesimagined.

  8. We need the ingenuity, inventiveness and resources of ALL of humanity to survive/thrive through this COVID pandemic.

  9. Diversity is an asset, not a liability.

  10. "Man can live about 40 days without food, about three days without water, about eight minutes without air, but only for one second without hope."

We are all in the same boat. Just because you do not see any water leaks on your upper deck, does not mean you should not be concerned and help those on the lower decks where water is leaking in. Let the springtime flowers (daffodils, crocuses, etc.) remind us that Spring is about to break through Winter's crusty debris to usher in warmer weather, a new level of health and renewal for all who Iris in her grasshave hope. So, if you want to be holistically proactive, rather than medically reactive by waiting until symptoms blow up or show up, consider taking our whole superfood products, BioSuperfood for people, Cellular PSP or give your furry, 4-legged children BioPreparation for pets.


New Website-please read
if you order online

Our NEW redesigned website will launch soon. More user-friendly, easier navigation menus, holistic blog, more efficient shopping cart and many more state-of-the-art web site features:

  1. When you order for the first time, you will be asked to [Register/Login] to create an account. Once your personal information is entered, our shopping cart will remember your data for future sales and all you have to do is Login.

  2. If you already know what product(s) you want, there will be a [Shop-Product] button on the home page for all our major products.

  3. The people and pet product lines will be segregated out for faster product information and easier buying.

  4. All our nutritional articles will be published in our holistic blog section for easy reference and keyword searches.

  5. Our home page will have a powerful [Search for Health Conditions or Products] box for locating holistic solutions quickly.

Contact us          

 Russell, Margaret & MikkiMikki at Great Salt lake

E-mail: info@OptimumChoices.com

303-271-1649 office
866-305-2306 (toll-free)
Office hours are 11:00 AM - 7:00 PM Mountain Time (U.S.), Monday-Friday. If you would like a return call outside those hours, please specify what days and times are best.

Location (available by appointment ONLY)

416 Plateau Pkwy
Golden, CO 80403-1533
We are an Internet-only, mail order company and do not stock products for local pick up (except for emergencies). For purchases in the Denver, CO, area, please visit one of the other independent retailers at:
Local BSF-BP Retailers

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Optimum Choices, LLC     Copyright © 2021     Last modified: 04/10/21