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October 2008, News from Optimum Choices, LLC
Welcome to the monthly e-newsletter from Russell Louie and Margaret Auld-Louie at Optimum Choices, LLC. This newsletter is sent to the friends and customers of Russell & Margaret as well as people who signed up for a drawing at our booth at a fair or event. If you wish to unsubscribe, see the bottom of this e-mail for instructions. To receive this newsletter in your e-mail, click here.
October Sale
Current news-Cat Nutrition Class
Paradigm Shift Needed
Economic Uncertainty: Crisis or Opportunity
Contact us


October SaleEconomic $timulus $ale

BSF-f2 Starter PackWith the economic uncertainty prevailing in everyone's mind, we don't want your health to be sacrificed. Worry and anxiety burn up critical nutrients that your body needs to have a strong immune system, balanced moods, mental clarity and restful sleep. One tends not to eat right when they are worried. To help you stay on the holistic path, we are offering our own Economic $timulus $ale, to help you through these uncertain economic times.

BioPreparation Starter PackBuy any Starter Pack (three bottles of the same product, same formula) and get 45% off the third bottle.  For a limited time, type in "ESS45%" in our shopping cart (in the Special Instructions box on the second page) or mention it in your phone order or e-mail. Your discount will not show up in the shopping cart total but will be taken before your credit card is charged. This sale is only offered to our customers who read our monthly e-newsletter and not available to the general public. Sale may be discontinued at any time without further notice. This is our way of saying thank you to our clients for their loyalty and please don't neglect your health in these "interesting times".


Current News

Cat Nutrition & Raw Diet Teleconference Class with Kate Solisti

Making MAJOR improvements to your cat's health and well-being is as easy as a 1-˝ hour phone call! And you'll enjoy reviewing your free recording while doing home chores or driving your car. Play it when your cats can hear it. They'll know you're thinking about feeding them better!

Don't live in Colorado?. Well, now everyone will be able to participate from the comfort of your own home. No driving, no weather hassles -- just you on the phone in your jammies, a cup of tea, your cat(s) on your lap and paper & pen to take notes.

When: Wednesday, October 22nd from 6:00 - 7:30 pm MST (8:00-9:30 EST,
7:00-8:30 CST and 5:00-6:30 PST)
Cost: $25
Format: 1 hour lecture with a half hour for Q & A
Deadline for registration: Monday, October 20th by 5:00pm MST. Class size is limited, so sign up right away.

Kate & AzulHow to register for the class:
1) Click on A Kinship With Animals
2) Click on "Classes"
3) Click on "Raw Diets and Nutrition Class to Save the Lives of Cats & Dogs"
4) Read-up on what you'll learn in this class
5) Pay for the 90 min class via Paypal at the bottom of the page

Once you pay, you'll be registered; and then I will email you with the call-in number, the access code, and other important details.

FREE Recording! All participants will be eligible to receive a free recording of the class! This MP3 file can be downloaded to your computer, MP3 player, iPod, etc. for you to listen to again and again. I will fill you in on how to access the recording during the class.


Kate Solisti is a very dear friend and animal associate of ours. We used her animal communication abilities for our new and old pets. We took all her dog & cat nutrition classes and have read all her animal books. We hold all her work, classes and holistic information in high regard. If you love your cat, this is a must investment in providing them a healthy, long life.
—Margaret Auld-Louie & Russell Louie



Paradigm Shift Needed
by Russell Louie

Last month we discussed symptoms returning after discontinuing a supplement. When this happens, this holistically tells us the body has not healed itself yet and is still dependent on the supplement. SupplementsIdeal holistic wellness is having the body in balance and not dependent on any isolated supplement, drug or medication. Sometimes this cannot always be achieved but that is our goal. We had more than one comment regarding last month's article. Some people said they can't afford to give our expensive product  to their whole family (people and pets). This month, I would like to suggest how one can be able to afford a superfood product as part of a paradigm shift that must be achieved in order to experience true holistic wellness. By sharing our 80+ years of holistic wisdom, we hope to give you more healthy choices.

Algae are part of the Protista kingdom of one-celled organisms and are at the bottom of the food chain. Based on this evolutionary status, Nature meant algae to be utilized as a food by all the higher kingdoms (i.e., Fungi, Plant and Animal) above it. The food chain begins with fungi utilizing the algae as food. In next higher kingdom, the plants utilize the algae and fungi for food and nutrients. In the next higher kingdom (i.e., Animal), the herbivorous animals eat the plants and algae as food. In an intermediate step within the Animal  Kingdom, the carnivorous animals utilize the algae in the water, fungi in the soil and plants for nutrients and also eat the herbivorous animals as food. At the highest level of the Animal Kingdom, omnivorous animals (including humans) will eat the algae, fungi and plants for nutrients and also eat  herbivorous animals and carnivorous animals for food. These are the steps in the food chain.

Medicine men of ancient indigenous tribes used to dry algae cakes and save them as medicine along with other superfoods of their culture. They gave it to three classes of people: the sick, the elderly and pregnant women. They knew the algae superfood contained nutrients that all these people  needed to be well and produce healthy babies. We have lost this wisdom in our modern day culture and spurn algae as something to be avoided, like "pond scum." We chlorinate our water to kill everything in it and avoid any "green stuff" on our foods. There are over 70,000 different species of algae on Earth. While it is true there are some very toxic (even deadly) strains, most algae species are very beneficial and even needed by all life forms. So, what is the point of this biological history lesson? The first paradigm shift is, just because a pill looks, feels and is ingested like a supplement, doesn't mean it is a supplement. Algae in a capsule is NOT a supplement but a whole food product.

Think of buying BioPreparation/BioSuperfood not as a supplement (i.e., pill) to get rid of symptoms or disease but as a food to nourish the body and make (keep) it well. This would beVitamin C analogous to your doctor prescribing more Vitamin C because you keep catching colds and flu and your immune system is shot because your body is depleted of Vitamin C. Your doctor either prescribes a good quality Vitamin C supplement with 2-5,000 mg of a time-released formula for $30.00, or suggests increasing your intake of Vitamin C containing foods, such as fruits (e.g., citrus fruits, red berries, kiwi, guava, papaya) and vegetables (e.g., tomatoes, red and green peppers, broccoli, kohlrabi, cabbage). These days, in our fast-paced modern life-style, most people would choose the prescribed Vitamin C supplement because it's easier (but not necessarily cheaper). But is taking the Vitamin C supplement really holistic?

Back in the 18th century, European travelers were crossing the Atlantic Ocean to the New World. They discovered if they drank fresh lime juice Vitamin C from limesthey did not get scurvy. It wasn't until the 20th century that research showed taking isolated Vitamin C in the form of an ascorbic acid supplement, only gets rid of the symptoms of scurvy. When the ascorbic acid supplement is discontinued the symptoms and disease returns. However, if one gets Vitamin C made from an extract of whole green peppers, not only do the symptoms disappear but the scurvy is gone when discontinued. Vitamin C in the form of a whole food product contains rutin, bioflavonoids, Vitamin E, selenium and zinc that Nature dictated is needed for Vitamin C to work optimally in our body. All these complementary ingredients Vitamin C from orangesare present in whole food sources of Vitamin C (e.g., green peppers, oranges, rose hips, acerola cherries, algae). By taking only an isolated supplement with just ascorbic acid or by juicing an orange and throwing away the pulp and peel (90% of a fruit's antioxidants potential), one is missing all the above necessary ingredients. But in these economic times, one might find it hard to even justify a therapeutic quality whole food product with Vitamin C. Let me show you how easy it is, with another paradigm shift.

In the United States, we are brought up with the idea that wheat is the staff of life. Most Americans eat bread or something made with wheat at EVERY meal. Even chicken fried steak, deep fried chicken, breaded fish sticks, meat loaf and imitation crab meat have wheat in them. This overabundance of wheat in our diet is detrimental to some people's health. Many people with sinus problems or hayfever have at least a sensitivity to wheat, if not an outright allergy. Wheat aggravates GERD (Gastro-intestinal Reflux Disease) or acid reflux. Of course, wheat must be avoided by those with celiac disease. So, what if one cut out most (not necessarily all) of the toast, English muffins, waffles, donuts, muffins, Danishes, pastries, sandwiches, pasta, pizza, deep-fried "anything," cake, cookies, etc. in our diet. How much money would one save and how much better would one feel? Now by spending what you saved on wheat products, one can now afford to buy Vitamin C containing foods and even a whole food product (like BioSuperfood) to avoid those multiple colds and flu every season. The second paradigm shift occurs by thinking in terms of whole foods (products) and not just supplementing the symptoms with a pill, one can afford to be healthy.

How many of you are taking over a dozen supplements? Do you know if they all are working together or if any of them have side effects? Would you like to save money, simplify your life and buy fewer supplements? The diagram below summarizes it all. Instead of taking a multitude of isolated supplements for all your separate symptoms, diseases and imbalances, why not take ONE whole food product? Again, one is not taking BioSuperfood/BioPreparation to treat any one specific symptom. The third paradigm shift is, treating the symptoms with a supplement is not truly holistic. But by taking a superfood product, one can experience total wellness not just the absence of disease.

 Supplements vs whole food products

BioSuperfood for people   BioPreparation for pets

Both the American Cancer Society and the American Medical Association (AMA) agree with our emphasis on using whole food nutrition rather than supplements.

  • To reduce cancer risk, the best advice presently is to consume antioxidants through food sources, rather than supplements.
    (“Common Questions About Diet and Cancer,” American Cancer Society)
  • “…there are insufficient data to justify an alteration in public health policy from one that emphasizes food and diet to one that emphasizes nutrient supplements.
    (“Essential Nutrients: Food or Supplements?” Journal of the American Medical Association, 2005;294:351-358)

One must practice true holistic health every day and not just take whole food products (or supplements) when one has symptoms. Your body didn't acquire the imbalance, deficiency or BioSuperfood for peoplemalfunction overnight, so it is unrealistic to expect a pill (even from a world-class whole food product like BioSuperfood and BioPreparation) to "cure" the condition as soon as symptoms disappear. STOP supplementing the symptoms and holistically boost up ALL the body's systems, balance ALL the glands and organs and experience true holistic health, not just the absence of disease. Wake up the body's natural ability to heal and watch the symptoms disappear. Make a quantum leap in holistic health and experience a new paradigm in wellness!




Contact us            About us Click for the fountain of youth for your pet


General Information: Russell@OptimumChoices.com
Webmaster: Webmaster@OptimumChoices.com
Newsletter Editor, Russell Louie: Editor@OptimumChoices.com


866-305-2306 (toll-free)
Normal office hours are 11:00 AM – 7:00 PM Mountain Time (U.S.). If you would like a return call outside those hours, please specify what days and times are best.

Location (call first for appointment)

416 Plateau Pky
Golden, CO 80403-1533

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