Optimum Choices

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Freedom From Illness:
Optimum Choices

August 2016—Wholistic Tip of the Month
Welcome to the monthly Freedom From Illness wholistic tips newsletter from Russell Louie and Margaret Auld-Louie at Optimum Choices. To receive this newsletter by e-mail, click: Subscribe Newsletter. To unsubscribe, see the bottom of this e-mail.


August Sale
Pet Food Recalls
No Overdosing or Side Effects
Contact us

August Sale


Discount Code=5TENT

Hoping you have good summer weather to spend down-time in the great outdoors. From now until next month's e-newsletter is published, get a 5% discount off your entire order. Enter "5TENT" (the number "5" and the word "TENT" with no spaces) in the Discount Coupon box in our shopping cart.

Press the green [Recalculate] button in the lower left corner of our shopping cart to see this discount calculated in your total. This discount may not be combined with our autoship, volume, referral bonus, professional or other discounts.

HINT: for maximum savings, order any Starter Pack (three bottles) of BioPreparation, BioSuperfood and/or ALPHA-G for a 5% discount AND in addition, get the 5% monthly discount above, for a total of 10% off the full retail price of a single bottle. No other discounts can be applied.

HINT: if you miss our monthly e-newsletters containing the current month's discount code, go to our home page and select the green [Newsletters] button in the center table. Then click the appropriate year and subsequent month buttons to view our current month's e-newsletter and "secret" discount code.

Current News

Because of our low, mail order, Internet prices and the amazing demand for our "wholistic" consulting and revolutionary products, we limit every inquiry (e-mail and telephone) to 15 minutes in order to help all those in need. After the first 15 minutes we charge our normal consulting fee. Please make use of all the free resources available 24 hours/day, by clicking on the buttons in the left-hand menu of every product page (Ingredients, Usage, FAQ, etc.). Thank you in advance.

Freedom From Illness Project

If you or a family member (including furry children) have experienced amazing benefits from our holistic products and expertise, please consider paying-it-forward by helping us holistically educate more people and save more pets. Please click on our photo below or go to this link:



Pet Food Recalls

Here is the latest recall: Blue Buffalo's Life Protection Formula Fish and Sweet Potato Recipe

The pet food recalls continue. The best "wholistic" suggestion to prevent danger to your pet is — STOP feeding dry kibble dog food. In our "wholistic" opinion, dry kibble dog food is the least nutritious form of food to feed a carnivore. Furthermore, a majority of all pet food recalls is with dry food. Canned food, freeze-dried food and raw food have a much lower percentage of recalls. For the latest recalls, go to:

Dog Food Recalls or FDA website

To read more on our "wholistic" philosophy on pet food, go to the following links:

Pet Food Recall
Holistic Pet Food

For a very revealing report on pet food, click the link:

What Pet Food Companies
Don't Want You to Know



No Overdosing or Side Effects

Two common concerns before starting our whole superfood products are, overdosing on a particular nutrient and side effects. While these are valid concerns when taking or giving your pet a drug or an isolated supplement (like a Vitamin C pill or fish oil capsule), they should not be a concern when taking/giving a whole food product (like an orange or salmon). Here is why.

Drugs and isolated supplements contain high doses of extracted or concentrated active ingredients to specifically treat symptoms. The advantage is they get results quickly and make the symptoms disappear (but not holistically balance the body). The disadvantage is they can conflict with medical protocols, other natural (but not holistic) products and cause side effects because one is artificially introducing a substance into the body at a higher concentration than Nature intended exceeding the body’s tolerance. If one is also taking or giving several supplements with the same nutrients, one could get an overdose of individual nutrients. It is like water: drinking several quarts of water per day is good for one’s body (necessary for proper hydration) but drinking 3-4 gallons in one day could have side effects and even cause a toxic reaction. If one were to undergo surgery, one should disclose to their doctor if they are taking any high doses of Vitamin C or Omega oil supplements. These products could affect the bleeding rate and may conflict with certain medications. But a doctor or vet should have no concerns if you ask if it is still OK to eat oranges or salmon. That is because these foods have very low food-grade amounts of Vitamin C (ascorbic acid) and Essential Fatty Acids (Omega 3 oil). Whole food products do not have high doses of any single nutrient to cause a conflict with any drug or Western medical treatment. In our 14 years of using our whole superfood products (BioPreparation and BioSuperfood), we have never encountered one contraindication or even an "allergy" with any known drugs, vitamin, isolated supplement, herb or homeopathic remedy.

Another concern when starting a new product is side effects. If one takes or gives to their pet too much of a drug or isolated supplement, one could produce side effects. This is because Nature only intended us and our pets to ingest foods, which contain low food-grade amounts of thousands of nutrients in fruits, vegetables, plants and animals that grow naturally. Side effects occur when scientist extract or concentrate just the active ingredient to make a drug or isolated supplement more potent and faster acting in an attempt to make it “better” than Nature’s foods. You know the Western modern day saying, “if a little is good, more must be better.” With whole food products, if one does have a negative reaction it is not because of getting too high a dose of any single nutrient but usually because the delivery of a veryToo Strong, Too Harsh, Too Potent efficient product was too fast. We call this excessive detoxing symptoms. No harm was done like side effects, one just needs a more gradual introduction. See our newsletter article: Too Strong, Too Harsh, Too Potent

Another disadvantage of getting high doses of just active ingredients is missing the other complementary food nutrients and buffer ingredients Nature put in whole foods. More expensive Vitamin C supplements are buffered to prevent nausea for those with a sensitive stomach (cannot tolerate ascorbic acid). Nature included the buffer ingredients needed in the pulp and skin of whole food sources of Vitamin C (i.e. the white pulpy part of the orange). So, who is smarter—the scientist that discovered we need to put back the buffer ingredients in Vitamin C supplements or Nature? High-end, more expensive Vitamin C supplements have the complementary nutrients of selenium, zinc, Vitamin E, rutin and bioflavonoids that research shows increases the absorption, effectiveness and utilization of pure ascorbic acid. New research shows that 90% of the antioxidant power of whole foods is contained in the pulp and peel. For example, the pulp and rind of citrus fruits, rose hips, wolfberries and acerola cherries that manufacturers put back in the most expensive Vitamin C supplement. So, one is paying for manufacturers to put back into an isolated ascorbic acid supplement the same nutrients that Nature already included in her whole food source. Is that efficient and economic?

If one has debilitating symptoms and cannot wait for the body to heal itself with the assistance of natural, holistic products, then take medication and isolated supplements. But be aware of the potential for overdosing and side effects from extracted, concentrated and isolated nutrients. If one has the luxury of time and does not want to overdose or have side effects, then our wholistic preference is to try whole superfood products first to see what the body’s natural ability to heal can do first. We leave the choice up to the individual’s circumstances.


Contact us           

 Russell, Margaret & MikkiMikki at Great Salt lake


General Information: info@OptimumChoices.com

303-271-1649 office
866-305-2306 (toll-free)
Office hours are 11:00 AM – 7:00 PM Mountain Time (U.S.), Monday-Friday. If you would like a return call outside those hours, please specify what days and times are best.

Location (available by appointment ONLY)

416 Plateau Pkwy
Golden, CO 80403-1533
We are an Internet-only, mail order company and do not stock products for local pick up (except for emergencies). Please visit one of the local retailers at:
Local BSF-BP Retailers

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