Optimum Choices

If you or your pet have experienced amazing results, please post it on our Facebook page by clicking the image above.






100+ years holistic experience







Accept Credit Cards Online




Freedom From Illness:
Optimum Choices

September 2020
Welcome to the monthly Freedom From Illness wholistic newsletter from Russell Louie and Margaret Auld-Louie at Optimum Choices. To receive this newsletter by e-mail or to unsubscribe, see the footer at the very bottom.


September Sale
Pet Food Recalls
Continuous Learning is Secret to Longevity
Contact us

September Sale

Discount Code= 5LEARN

Discover in this month's newsletter why continuous learning is a good holistic practice for both children and adults, especially senior adults. From now until next month's e-newsletter is published, get a 5% discount off your entire order. Enter "5LEARN" (the number "5" and the word "LEARN" with no spaces) in the Discount Coupon box in our shopping cart. 

You must press the green [Recalculate] button in the lower left to see this discount calculated in your order total. This discount may not be combined with our autoship, volume, referral bonus, professional or other discount.

HINT: for maximum savings, order any Starter Pack (three bottles) of BioPreparation or BioSuperfood for a 5% discount AND in addition, get the 5% monthly discount above, for a total of 10% off the full retail price of a single bottle. No other discounts can be applied.

If you miss our monthly e-newsletters containing the current month's discount code, go to our home page and select the green [Newsletters] button in the center table. Then click the appropriate year and subsequent month buttons to view our current month's e-newsletter and "secret" discount code.

Current News

Because of our low, mail order, Internet prices and the amazing demand for our "wholistic" consulting and revolutionary products, we limit every inquiry (e-mail and telephone) to 15 minutes in order to help all those in need. After the first 15 minutes we charge our normal consulting fee. Please make use of all the free resources available 24 hours/day, by clicking on the buttons in the left-hand menu of every product page (Ingredients, Usage, FAQ, etc.). Thank you in advance.

Pet Food Recalls

The pet food recalls continue. The best "wholistic" suggestion to prevent danger to your pet is — STOP feeding dry kibble dog food. In our "wholistic" opinion, dry kibble dog food is the least nutritious form of food to feed a carnivore. Furthermore, a majority of all pet food recalls is with dry food. Canned food, freeze-dried food and raw food have a much lower percentage of recalls. For the latest recalls, go to:

Dog Food Recalls or FDA website

To read more on our "wholistic" philosophy on pet food, go to the following links:

Pet Food Recall
Holistic Pet Food

For a very revealing report on pet food, click the link:

What Pet Food Companies
Don't Want You to Know


Continuous Learning is Secret to Longevity

Learning is not just for school-age children. The old saying, "one can't teach an old dog new tricks," has been disprovenMikki begging by our own personal pet experience and all the new brain research on people. Older dogs (and people) can still learn new things: the key is motivation and repetition. In September, children traditionally go back to school to learn. Even in today's pandemic-induced online and hybrid environments, any type of learning is good for our children's education and our future. Even as older adults, we need to not only enhance our physical and emotional health but continue to exercise our brain to expand our mental health by constantly learning new things. All the latest research shows we can avoid the mental decline so often associated with conditions such as Alzheimer's and dementia, by continuously learning, which creates new neural pathways in our brain. Here is a personal example.

Still Active After 65

After Margaret's father "retired" at age 65 from his college teaching position, he continued to supervise graduate student therapists. After age 65, he released his second edition of his psychoanalytic book he wrote, that is still used as a college textbook. Her father still tutored inner city children, volunteered for the church vestry and played bridge well into his 80's. He stayed relatively active and even traveled to South Georgia Island (near Antarctica) in his mid-80's. She feels his longevity can be attributed to keeping his brain active. Margaret's father died at 93 years old of heart failure.

Getting stuck in old habits does not stretch our brain's abilities. Our brain is a good engineer and is always looking for the most efficient way to get things done. Following the same old pattern, to get the same old results is far more efficient than learning a new way and risking a new outcome. But the COVID-19 pandemic is causing us to learn new daily habits, lifestyle and way of coping to adjust to ever changing requirements. While this is stressful in the short-term, it is actually good for our long-term brain health to learn these new ways. According to Mark Robert Waldman (on the Executive MBA faculty at Loyola Marymount University and also teaches at Holmes Institute), one of the best ways to decrease the decline into Alzheimer's is to continue to learn and create new memories.

Alzheimer's Predictor

A recent UC Berkeley study in Current Biology showed, getting adequate sleep now, becomes a good predictor for Alzheimer's later. The brain literally washes itself during deep sleep. The deep non-REM slow-wave sleep cleanses the brain of beta-amyloid deposits. This toxic plaque is a key player in the onset and progression of Alzheimer's that destroys memory pathways and other brain functions. So, driving ourselves to work long days and spending all night caring for our families, is NOT good for brain health. Learnsleeping on laptop a new habit by getting an adequate amount of sleep (7-8 hours for most people), having the same bedtime and setting up a good sleep environment (cool room, no distractions, no blue light devices-cell phone, tablet, computer, LCD TV).

Super Brain Fuel

To facilitate all the above new learning processes, we suggest nutritionally supporting your brain too. After all, an athlete would not expect to be a champion by eating hamburgers, pizza and fried chicken daily. Russell has had to take selected amino acid supplements (Glycine, NAC [N-Acetyl-1-Cysteine], Custom Amino Acid Base, NeuroReplete) to nourish his mTBI (mild Traumatic Brain Injury) recovery. But he also takes several general whole food products that nourish ALL the glands in the brain, not just his specific TBI-damaged areas. Because they are whole superfood products they would benefit anyone wanting to have better memory, focus, concentration, tolerance for stress, analytical abilities, executive functions, such as planning, logistics, decision making, etc. Even if you do not have a mTBI you may want these benefits our clients have experienced:

  1. One client buys BioSuperfood-f3 at the request of their children. The children say they feel less tired and sleepy in the afternoon at school and have more energy.

  2. A 64-year old working for the sheriff’s department said her supervisor doesn't want her to quit because she runs circles around his younger staff. She still teaches class and has more energy as a teacher, than the 49-year olds that drag themselves to class.

  3. A thriving 80-year old remains vigorous, active, no major health issues by incorporating BioSuperfood into his diet.

If you are interested in the above benefits, learn the holistic details on our web page, BioSuperfood, and ask Russell about MindWise (not in our shopping cart). BioSuperfood-f3BioSuperfood-f3 has abundant antioxidants that can actually cross the blood/brain barrier. Right after his accident, Russell increased his daily intake of BioSuperfood-f3 from 7 capsules/day to 14-16 capsules/day just to survive his concussion. The abundant antioxidants helped to reduce his brain inflammation so he could still function. The brain energy in BioSuperfood allowed him to keep his Internet business open, in spite of all his mistakes and inefficiencies caused by the mTBI. MindWise is a liquid nutritional brain supplement made by Young Living Essential Oils. MindWise contains the exotic sacha inchi seed oil, acai puree, pomegranate juice and extract, turmeric, essential oils and more. It was formulated to support daily cognitive functions and good cardiovascular health. Immediately after starting MindWise, Russell noticed a decrease in the amount of daily naptime needed and his mTBI memory improved. Because Young Living Essential Oils is a multi-level company, we cannot sell it directly from our website. Please e-mail Russell for further details.

A third holistic product Russell is using to stay mentally alert (at age 68) after his mTBI and improve his eyesight from glaucoma is our polysaccharide/polypeptide product,Cellular PSP Cellular PSP. Research showed that taking Cellular PSP reduced the oxidative damage caused by free radicals, which contribute to the neuronal brain cell damage caused by Alzheimer's. Cellular PSP may also help the body reduce the protein plaque (such as beta-amyloid) buildup responsible for much inflammation. A recent study at Emory University proved that taking Cellular PSP daily, actually regenerated and rejuvenated nerve endings. Discover more in the article, Alzheimer's Risk Factors and Prevention. One client, with TWO traumatic brain injuries (TBI) says, Cellular PSP "makes me feel mentally brighter and more cheerful."— S.G.

So, do not let that old saying, "one can't teach an old dog new tricks," make you grow mentally old before your time. 

New Website-please read
if you order online

Our NEW redesigned website will launch soon. More user-friendly, easier navigation menus, holistic blog, more efficient shopping cart and many more state-of-the-art web site features:

  1. When you order for the first time, you will be asked to [Register/Login] to create an account. Once your personal information is entered, our shopping cart will remember your data for future sales and all you have to do is Login.

  2. If you already know what product(s) you want, there will be a [Shop-Product] button on the home page for all our major products.

  3. The people and pet product lines will be segregated out for faster product information and easier buying.

  4. All our nutritional articles will be published in our holistic blog section for easy reference and keyword searches.

  5. Our home page will have a powerful [Search for Health Conditions or Products] box for locating holistic solutions quickly.

Contact us          

 Russell, Margaret & MikkiMikki at Great Salt lake

E-mail: info@OptimumChoices.com

303-271-1649 office
866-305-2306 (toll-free)
Office hours are 11:00 AM - 7:00 PM Mountain Time (U.S.), Monday-Friday. If you would like a return call outside those hours, please specify what days and times are best.

Location (available by appointment ONLY)

416 Plateau Pkwy
Golden, CO 80403-1533
We are an Internet-only, mail order company and do not stock products for local pick up (except for emergencies). For purchases in the Denver, CO, area, please visit one of the other independent retailers at:
Local BSF-BP Retailers

Return to top.



Home Products Services Information Contact Us Shop Online
Nothing on this website has been evaluated by the FDA. This information is not intended to diagnose, treat, cure or prevent any disease. Please see a qualified healthcare practitioner for any disease or illness.
Send e-mail to info@OptimumChoices.com
with questions or comments about this web site.
Optimum Choices, LLC     Copyright © 2021     Last modified: 04/10/21