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Freedom From Illness—Optimum Choices


February 2014, News from Optimum Choices
Welcome to the monthly Freedom From Illness e-newsletter from Russell Louie and Margaret Auld-Louie at Optimum Choices. This newsletter is sent to the friends of Russell & Margaret, customers of Optimum Choices, as well as people who signed up for a drawing at our booth at a fair or event. If you wish to unsubscribe, see the bottom of this e-mail for instructions. To receive this newsletter in your e-mail, click here: Subscribe Newsletter.


February Sale
International Sales of BioPreparation and BioSuperfood
BioPreparation Label Redesign
Food Paradigm Shift, Part 2
Contact us

February Sale

mountain snow

Discount Code = SNOW5

From now until next month's e-newsletter is published, we are offering a 5% discount off your entire order. Simply enter "SNOW5" (the word "SNOW" and the number "5" with no spaces) in the Discount Coupon box of our shopping cart. You must press the green [Recalculate] button in the lower left to see this discount calculated in your order total. Then select the green [Go To Payments] button to complete your order. This discount is only available to our customers who read this e-newsletter and order online. This discount is not advertised to the general public. This discount may not be combined with our autoship, volume, referral bonus, professional or other discounts. Discount is valid until next month's e-newsletter is published with a new discount code.

HINT: for maximum savings, order any Starter Pack (three bottles) of BioPreparation, BioSuperfood and/or ALPHA-G for a 5% discount AND in addition, get the 5% discount above, for a total of 10% off the full retail price of three single bottles. No other discounts can be applied.

HINT: if you ever miss our monthly e-newsletters containing the current month's discount code, you can always go to our home page and select the green [Newsletters] button in the left column. Then click the appropriate year and subsequent month buttons to view our current month's e-newsletter and "secret" discount code.




Current News

Because of the amazing demand for our "wholistic" consulting and revolutionary products, we have to limit every inquiry (e-mail and telephone) to 15 minutes in order to help all those in need. After the first 15 minutes we charge our normal consulting fee. Please make use of all the free resources available 24 hours/day, by clicking on the buttons in the left-hand menu of every product page. Thank you in advance.

International Sales of BioPreparation and BioSuperfood

To better serve its customers the manufacturer has decided to handle all international sales of BioPreparation and BioSuperfood from their newly opened London office. The office is run by Dr. Kiriac's daughter, Rodika Kiriac, so you are in good hands. For international sales, please go to one of the local representatives below [green buttons] or:


Australia     Canada

South Africa     United Kingdom

BioPreparation Label Redesign

The BioPreparation labels were changed to make them more FDA compliant.

  1. Instead of listing the specific names of Spirulina pacifica, and Spirulina platensis separately, the labels now list Spirulina collectively as one.

  2. Hypromellose is now listed as a separate ingredient. It is used as an emulsifier, thickening and suspending agent, and an alternative to animal gelatin capsules. This makes BioPreparation vegetarian-friendly containing no animal ingredients.

  3. The “certification” statement on the label was taken off because the FDA would require certification for EVERY single batch be submitted to them. This would create an unreasonable paperwork nightmare. Rather than raise the price of your bottle, the manufacturer chose to take the advertising “claim” off the label. Rest assured that Dr. Kiriac still adheres to the same quality control he always has. For details, go to: Quality_Assurance.

The ingredients, formula and quality of BioPreparation have not changed, just the cosmetic appearance of the label.


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Food Paradigm Shift, Part 2

by Margaret Auld-Louie

In Part 1, January, 2014, we discussed how to achieve better health and get tastier foods by buying direct from farmers. It is not as expensive as one thinks and we believe the benefits far outweigh any increase in cost. We continue with Part 2 of Margaret's article originally published last month.

Buying from farmers vs. stores

Buying direct from farmers is very rewarding because you get the meet the person producing your food and ask them questions about how they are producing it. You may even get to go to the farm and see where your food comes from. If you are used to buying food from a supermarket, you have to adjust your expectations about certain things. For instance, small farmers may want to get their food containers back so they can reuse them. If they have to keep buying new food containers, that adds to their cost. That may mean returning things like jars and egg cartons to the farm, instead of tossing or recycling them. Also, it can be very helpful to the farmer if you clean the containers before returning them, instead of expecting the farmer to scrub out the dried-on food.

Availability of food

Buying direct from farmers also means adjusting your expectations about food availability. With supermarkets sourcing from huge, multinational producers, and bringing in food from around the world, almost all foods are available all the time. When you buy from small, local farmers, foods are only available when they are in season. This applies not only to fruits and vegetables but to milk, meat and eggs. Chickens may not lay in the winter, or not as much, unless supplemented by UV light. Raw milk and cheese may be seasonal unless the farmer is able to rotate the breeding of their stock. Large animals like lamb, beef, bison or pork are typically only harvested once or twice a year. If you are buying meat in bulk, you will need to find out when the farmer will have animals available and you may be required to put down a deposit months in advance. This takes more planning on your part than running to the supermarket, and you may have to put out large amounts of money at one time, but the payoff is better health for your family and a lower cost per pound for meat. And once you have your freezer stocked up with meat, you will not need to buy any for several months. Instead, you just go to your freezer to do your daily “shopping” for meat for the next day’s meals.

When you buy from small, local farmers, you need to realize that no matter how hard the farmers work, sometimes you will not be able to get the products you are counting on getting. So you need to either do without or find another source. Do not jump to conclusions, blame the farmers and get mad at them unless you have all the facts. Most farmers are trying really hard to meet customers’ needs. Problems happen in farming and farms go out of business. Crops or animals can be impacted by droughts, storms, floods, etc. and delay or reduce what the farmer can produce. Or the farmer may have personal issues that interfere with tending the farm (caring for elderly parents or getting sick, for example). Because they are a small farm with limited resources, they may not have staff available to pick up the slack when a personal issue arises, like a big corporation would.

Rather than getting upset because you cannot get what you ordered when you expect it, it makes more sense to be understanding and supportive of the farmer. Farming has ups and downs. The farmers are doing their best to produce the products you want, and if you are supportive of them, they may reward you when they have a surplus of products. So, it helps to change your mindset from the “supermarket mentality” of “everything is available all the time”, to the understanding that food is available seasonally, when the farmer is able to produce it, and it requires the cooperation of Mother Nature. And if the farmer is slow responding to your e-mail inquiries, please realize that this is probably because they are busy tending the farm rather than sitting in front of their computer. It can take a while for the farmer to have time to sit down and compose a response to you.

To really understand the challenges farmers face, and why, for example, pastured chickens cost many times more than supermarket chicken, I highly recommend the books by Joel Salatin, the farmer featured in The Omnivore’s Dilemma as well as the movies Food, Inc. and Fresh. His book The Sheer Ecstasy of Being a Lunatic Farmer is especially eye-opening. Visit his website here: www.PolyFaceFarms.com/books-dvds/. You can order his books from Amazon as well.

How to find local farmers

Obviously you can find local farmers at the farmers’ markets in your area. But depending on where you live, you may not be able to find good sources of pastured meat, eggs and dairy at these markets. There may be numerous farmers in your area that sell direct to consumers but they do not go to farmers’ markets. So how do you find them? If there is a local chapter of the Weston A. Price Foundation (WAPF) in your area, contact them. All chapters are required to connect members with local sources of food that meet the standards of the WAPF. Membership in local chapters is free. Also, you can go to the website: www.EatWild.com/ to find local sources of grassfed meat, eggs and dairy. Another good web resource to find small, local farmers is: www.LocalHarvest.org/. There may also be “Slow Food” chapters in your area, that can connect you with local farmers. See: www.SlowFoodusa.org/. Some cities have food coops where members band together to purchase from local farmers.

Choosing your farmer

Just because a farmer is small and local, does not necessarily mean they are raising their plants or animals the way you want them raised. Small farmers may still use pesticides and herbicides, they may feed genetically modified (GMO) grains to their animals, and they may still finish their cattle, bison or lamb on grains, rather than 100% pasture-raising them, as nature intended. Also, they may not be aware of the toxicity of soy or be unable to afford soy-free feeds, and thus feed soy to their animals. For optimal health, you should avoid eating meat or eggs from animals fed soy, even organic soy, or any GMO grains. If you do not know why soy is bad for your health, read The Whole Soy Story by Kaayla Daniel.

How farmers raise their products depends on their budget and their level of knowledge. So, do not assume anything. Ask the farmers about how they raise their plants or animals, and do not buy from them if you are not happy with the answers. You can learn more about what questions to ask farmers and the optimal way to raise plants and animals for health from the Weston A. Price Foundation (WAPF). At the annual WAPF conferences, there are seminars specifically for farmers, teaching them how to farm in a way that produces the healthiest possible food, while healing the environment and keeping the plants and animals healthy.


Why go to all this trouble buying food direct from farmers when you can just run to the supermarket or health food store to get it? Food bought from small, local farmers is usually healthier and tastier than food from stores. Your body will thank you when you buy from farmers. The only improvement on this would be to grow your own food, which you can do with a vegetable garden, but unless you have your own farm, you need farmers to get grains, fruit, milk, meat, eggs, etc. And it is fun to buy food from farmers! Start talking to the farmers you buy from and you can learn some really interesting facts about how they produce the food, and the challenges and rewards of farming. Maybe it will inspire you to become a farmer yourself someday.

The most common complaint we hear is that all the above is too expensive. So is medication for diabetes, high blood pressure and high cholesterol and their subsequent side effects. One can spend even more money on treating obesity, weight loss diets and supplements that never keep the weight off two years later. How much is adding 10-20 more years of life with your family worth to you? The choice is up to you. We have made our choice.

If you want to know the "wholistic" food principles we follow and the holistic research we used to Russell (61 years old) & Margaret, Dec 2013educate ourselves, get a copy of our e-Book, Secrets of Longevity: Optimum nutrition for people.

Margaret Auld-Louie was raised on supermarket food in a suburban environment, so she had to make a total mental shift when she started buying food direct from farmers. She is the resource list editor for the Denver chapter of the Weston A. Price Foundation and enjoys meeting farmers and finding new sources of healthy foods.


Contact us           

 Russell, Margaret & MikkiMikki at Great Salt lake


General Information: info@OptimumChoices.com

866-305-2306 (toll-free)
Normal office hours are 11:00 AM – 7:00 PM Mountain Time (U.S.), Monday-Friday. If you would like a return call outside those hours, please specify what days and times are best.

Location (available by appointment ONLY)

416 Plateau Pkwy
Golden, CO 80403-1533
We are an Internet-only, mail order company and do not stock products
for local pick up (except for emergencies). Please visit one of the local retailers at:

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